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tv market data TV Market Data / TV Market Germany (1990-2009)



November 2009 | External Link ALM
German TV Market Report 2009
Official German TV Market Report 2009

In 2008 the German regulator (ALM) had licenced 365 TV channels, 147 with a nationwide coverage (including 16 general interest channels, 43 special interest channels and 68 pay TV channels).

According to the ALM, the German TV market represented 9,615 million (not included: teleshopping & infrastructure fees) splitting up into 4.430 public funding, 4,035 million net TV advertising reveneus and 1,150 million subscription revenues in 2008.

German TV Market Revenues (2008)
(in billion )
German TV Revenues
Source: Global TVALM


In 2009 cable still was the most popular reception mode in Germany with 19.8 million TV households receiving their TV signals via cable, 15.7 million TV households by satellite and 4.2 million TV households by terrestrial reception.

German TV Reception By Infrastructures (2009)
(million)
German TV Infrastructures
Source: Global TVALM


The market leaders by Global TVGerman TV viewing market shares (2009) have been ARD, ZDF, RTL and Sat.1.



Downloads:

PDF Document ALM Yearbook 2009 - German TV & Radio Market (German)

PDF Document German Digital TV Report 2009 (English)





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