TV Market Data /
HDTV Households and Platforms (2008-2010)
January 2010 | Eutelsat
HDTV Households in Europe and the Middle East
According to recent findings by Eutelsat, the accelerating pace of a HDTV launches across Europe and the Middle East reflects the increasing penetration in consumer homes of HD-Ready displays.
Consumer appetite for HD is underscored by Eutelsat's own analysis, conducted in 37 countries across the regions by industry-leading market research firms (GfK, TNS, CSA), which shows that over 10 million households intend to move into an HD environment over the next year.
Sources: (1) Eutelsat, Screen Digest, Lyngsat